Case Studies Archive
Explore how our clients are leveraging Viant's DSP and our people-based advertising solution to meet their goals.
Viant and Havas Drive Success in Landmark Cookieless Test
Global Pharmaceutical Company Wins with CTV-Only Campaign
Viant’s AI Bid Optimizer Enables Media Cost Savings to Drive Incremental Reach
Performance-Focused CTV Campaign Drives Key KPIs
National Insurance Company Attributes More Conversions Using First-Party Data
Global Diabetes Care Brand Drives Brand Awareness with Viant
National Furniture Retailer Achieves 3x Conversions with Viant
U.S. Automotive OEM Increases Incremental Lift and ROI with Viant
How a Public University Drove Conversions with CTV and Digital Audio
Top U.S. Auto Manufacturer Sees 35% Lift with First-To-Market Service Measurement
Tying CTV Ads to Mobile App Attribution with Viant
Regional College Achieves 628% Lift in Online Actions with Viant
Proving the Impact of Digital Ads on Offline Sales with Viant’s DSP
Discover How This Sugar Substitute Brand Achieved a 186% Lift in Site Actions with Viant’s DSP
How a Hotel Company Lowered CPA with Viant’s DSP
The Reason This Online Sportsbook and Casino Brand Went Cookieless for Their Latest Campaign
Why an athletic footwear brand went cookieless for their latest campaign
A B2B Digital Marketing Agency Goes Cookieless and Maximizes Lead Conversions
National Retail Pharmacy Increases Sales with Viant’s Cookieless Solution
How Viant’s DSP Helped Johnsonville Sausage Turn New Customers into Loyalists
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