Blog
Explore the latest articles from our thought leaders
What Marketers Need to Know About Programmatic Linear TV Advertising
How Advertisers Can Reach March Madness Fans Despite Canceled Tournament
Hulu Fans Eat Way More Pizza Than Netflix Streamers, and Other Audience Insights
African-American Millennials: 7 Stats for Black History Month
Q&A with IRI’s CBD and Cannabis Expert
Cannabis Advertising Terms: All the Vocabulary You Need to Know
Shopping Trends: Online and Offline Consumer Purchasing Behavior Q&A with Contobox
7 Steps to Programmatic Success for Pharma Marketers
Trader Diaries: Hungry Agency Media Planner/Buyer
Trader Diaries: Lone Ranger Manager of Programmatic Solutions
Trader Diaries: 30-Year-Old Agency Media Planner/Buyer
Trader Diaries: Wifed-Up Trading Strategist
Case Study: How CBD Advertisers Can Drive Six Figures of Additional Sales
Advertising During the Emmys is Worth it – if You’re One of These Brands
Advanced TV Encyclopedia: OTT, CTV and Beyond
Beach Bums Have Distinct TV Preferences
4 Things to Know Before Including DOOH In Your Marketing Mix
What Beverage Partnerships Make Sense for Rock, Country and Hip-Hop Festivals
How Viant Makes Programmatic Traders’ Lives Easier