Blog
Explore the latest articles from our thought leaders
Closing the Loop on CTV Measurement
New Ways to Succeed in Digital Advertising’s Post-Cookie World
Why and How New Data Privacy Laws Can Be a Win for Advertisers
Streaming May Bring Home Gold at the Summer Olympics
Driving Accurate Reach and Frequency with Viant Audiences
Making Post-Cookie Measurement Goals No Problem with Viant
What January Tells Us About Digital Advertising in 2024
Bet on Better Reach and Measurement with CTV This March Madness
CTV and the 2024 Election: Q&A with Senior Account Executive Mike Muller
3 Ways to Succeed in the “Secret” Quarter: Q5
Big Data Insights or Big Headaches, It’s Your Choice
Elevating Your Programmatic Strategy with Viant’s Co-Managed Model: Q&A with Associate Manager of US Advertising Operations Cristen Silvers
Accelerating the Pace of Advertising Innovation with Machine Learning
Supporting Clients with Customer Service: A Q&A with Viant Senior Programmatic Account Strategy Manager Kevin Luyckx
AI-based Automation Drives the Next Digital Advertising Breakthrough
Future-proofing your post-cookie digital advertising campaigns
Preparing for Digital Advertising’s Cookieless Future in 2024 and Beyond: Q&A with Senior Account Executive Josh Phipps
5 Key Insights For Retailers this Holiday Season: A Q&A with Viant’s Director of Growth Marketing Tatyana Ilyin
Streamlining Today’s Supply Path with Direct Access: A Q&A with Viant SVP of Business Development Tom Wolfe